Valorization Challenge

Highlight the benefits of your research project!
In this section, candidates are encouraged to showcase their journalistic skills by highlighting the innovative aspect of their research project and its short- or long-term benefits. Candidates should focus on the context behind their work and its expected outcomes. For example, they should demonstrate that their work:
  • Addresses needs or issues critical to society;
  • Differs from research efforts conducted elsewhere;
  • Could lead to the development or improvement of therapies, technologies, etc;
  • Makes good use of public funds;
  • Promotes cross-sectoral collaboration.
Candidates will have to produce a news release and prepare a pitch presentation of 1–2 minutes, supported by one (1) on-stage prop or a static slide, to capture the audience's attention. 



Writing a scientific news release

Standards for the news release


Prepare for the challenge with: Agent Majeur

Agent Majeur is a science communication agency. For 15 years, it has helped to promote the activities of companies and institutes working in research and innovation, in scientific and technical fields. 

Day of the workshop: March 17, 2023

Duration: 3h30

Registration details have been sent to applicants registered for this challenge. If you have not received the details, please contact the contact person at your participating institution or the competition coordinator, Sara Marullo.

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